Wednesday, 14 May 2014

Self branding




I chose to hand render my name because that is something I am strongly drawn to in my designs, and it gives a very personal feel.
The eye is something that I doodle a lot and find therapeutic and a reflection of my playful style and personality.
I chose the gradient to add colour and something to catch attention. I didn't want something too bright and in your face, just something sleek and smooth.

Monday, 12 May 2014

Presentation














       When I started the course I didn’t have much graphic design knowledge at all, as I’d only studied it at GCSE level and my foundation course was pretty self led.
       I feel like my most valuable knowledge has come from being constantly surrounded by other designers in the studio.

       Throughout this year I have gained so much confidence in my work and I finally feel like I know what I’m doing.
       Having to present all my designs to groups of people has improved this, and I’m more welcome to constructive criticism.

       At the start of the year I had trouble keeping up with the workload and ended up designing things really last minute
       but now I’ve improved on it and gotten used to the amount of work. I still have a long way to go in terms of organization though.

       I have been introduced to new printing methods including screen printing which I enjoy and I now feel comfortable doing it.
       Being taught how to book bind in various different ways has helped a lot.


       Here are my designs from months ago, which seem really dull to me now and make me realize that I have developed as a designer.


       These are some of my most recent designs.
       I’ve become more expressive and I can now use colour more confidently.
       The bottom one is my publication for CoP.


       I created this book based on my essay about the values of fine art and graphic design.
       I wanted to create something that would present statements on the subject to the reader who would hopefully form their own opinion.
       I hand painted the cover with textured acrylic paint.


       I like white space, but strong contrasting features work well with it.
       I really enjoy using paint as I love making art as well as design.


       Hand rendered design gives me a lot of freedom and I don’t feel restricted.
       I can add my own unique style rather than designing something really similar to other stuff out there.


       Hand-rendered type is expressive and it lets me achieve the look I want, as I often sift through digital fonts trying to find the perfect match for a design.
       I’m so bored of seeing sans serif fonts – I prefer type with personality, it really catches my attention.


       However its very time consuming and it makes me realize why people use already-existing fonts.
       And I’m a perfectionist which doesn’t help.


       In second year I want to push myself to experiment more with design methods and printing methods, which I didn’t do enough this year.

       I also want to produce more all round professional work, including how I design, and printing, and taking proper photographs of the finished products, which I think is very important for getting your work out there.

       I want to step up my organization, and make sure I plan and think ahead, without leaving things till the last minute.

       Hopefully I can figure out my strengths and pinpoint areas of design that are right for me, so I can create a suiting identity for myself.


Friday, 9 May 2014

Personal branding research

https://www.behance.net/gallery/16190567/Personal-Branding-2014





https://www.behance.net/gallery/16452243/Der-kleine-Antikladen




https://www.behance.net/gallery/11553411/APETHI




https://www.behance.net/gallery/16486349/Gabbie-Lee-Branding



Self-branding ideas

Business card
  • gold pen, my name written differently on each business card
  • coloured paper
  • black edges
  • eye illustration - my identity
  • gradients

Thursday, 8 May 2014

PPP Presentation content ideas


  • self-branding ideas
  • design interests
  • struggles with first year
  • accomplishments in first year
  • my fine art work

Design interests
  • not delicate
  • looseness
  • feel that digital is limiting
  • paint
  • hands on
  • vivid
  • hand rendered typefaces - can create exactly what you need
  • not inspired by the ordinary - serif/sans serif - perfectly rendered - seen everywhere
  • like type to have personality
  • expressive
  • making a visually creative piece rather than layouts/websites etc.
  • an artistic way to portray something
  • unrestricted
  • style and taste has changed since I started first year
  • white space with strong features
  • like modern but not too much
  • moving away from swiss style and unleashing my art side - feels like ur copying everyone else.
  • not interested in trends

Next year
  • Take professional photographs of work
  • push myself further and take risks/ experiment