Design Business Association // Hyperloop

Brief

Create an identity for Hyperloop.

We were told straight after the presentation that we need to choose our own groups, and to not necessarily work with friends - which is the easy option. I approached Helen and Vanessa who were sat along, and who I haven't worked with before, and asked if they'd want to work with me. Johnathan also joined our team.

Group 5:
Sophie
Vanessa
Helen
Johnathan

Some initial research:

Hyperloop official website
http://hyperlooptech.com/

The Hyperloop Will Be Only the Latest Innovation That's Pretty Much a Series of Tubes
http://www.smithsonianmag.com/innovation/hyperloop-latest-innovation-pretty-much-series-of-tubes-180955735/?no-ist

Ahlborn is part of a consortium trying to build the world’s first “hyperloop,” a radically speedy new form of land-based transportation. To ride a hyperloop, you’d show up at a San Francisco station, and then board a windowless, bullet-shaped capsule. The capsule would sit inside a long tube that stretches from one city to another, raised a few stories aboveground on pylons. A huge air compressor mounted on the capsule would suck air from in front of the vehicle and squirt it out behind—turning the capsule into a rocket. Hovering on a cushion of air (or possibly suspended magnetically) and racing through a vacuum, the hyperloop would face very little friction, so you’d shoot along at a dizzying 760 miles per hour.
“It’s doable,” Ahlborn tells me. “It’s feasible. We’re going to build something that people use every day, several times a day.”
If so, it’ll be the triumphant return of a technology that flourished at the outset of the 20th century: the pneumatic tube. One hundred years ago, tubes used blasts of air to change the way we communicate and do business—creating an Internet not of bits, but of matter.
The idea of using air to push things along is, it turns out, quite old. In Greek antiquity, Hero of Alexandria proposed several devices that used compressed air, steam and liquids to propel quixotic machines, such as “A Jet of Steam Supporting a Sphere.” (“Pneumatic” comes from the Greek pneumatikos, for “of the breath.”) By the mid-19th-century industrial revolution, engineers were becoming even more adept at pneumatics. “They were trained on the steam engine. That was the big technology of the age,” says Steven Lubar, a professor of American studies at Brown University. “And they’re really good at making compressed air.”

Key elements of Hyperloop

• innovative
• inexpensive
• fast
• weather proof
• air compressor - it hovers through the tube